Show whole topic
May 26, 2018 10:36 am
May 26, 2018 10:36 am
Subject: Re: Club Membership Card
The efforts of active members and the club committee is of course appreciated as always, but what do we use the card for? Please explain. I don't think I have ever shown my membership card to anyone. If they only cost a few pence then they do make the club look more professional so I'm fine with the new card. If they serve no purpose why issue one, plastic, card, or otherwise.
As for new club members I imagine most members are owners. As there is a fraction of the cars compared to Jaguars or MGs, for instance, the club can't hope to gain many extra, can they? I’m all for attracting younger members but is there evidence of younger owners that aren’t members to be encouraged to join. If that’s the case then fine, encourage them. But why would a lot of non-owners of any age join? A key reason to join is spares. A non-owner has no need for spares.
A report on club membership compared to cars over the years would be interesting. You only need to look around at an AGM to notice most present are not in the younger age bracket. There are no cheap Lagondas to buy anymore unfortunately so it has become the hobby of the older person. There is no rival club to attract new members from either. So, who are your target younger potential members?
The AMOC claims to have over 6000 members.
"Out of the 65,000 Aston Martin cars made, approximately 90 percent are still on road"
Different ballpark, me thinks.
David
The efforts of active members and the club committee is of course appreciated as always, but what do we use the card for? Please explain. I don't think I have ever shown my membership card to anyone. If they only cost a few pence then they do make the club look more professional so I'm fine with the new card. If they serve no purpose why issue one, plastic, card, or otherwise.
As for new club members I imagine most members are owners. As there is a fraction of the cars compared to Jaguars or MGs, for instance, the club can't hope to gain many extra, can they? I’m all for attracting younger members but is there evidence of younger owners that aren’t members to be encouraged to join. If that’s the case then fine, encourage them. But why would a lot of non-owners of any age join? A key reason to join is spares. A non-owner has no need for spares.
A report on club membership compared to cars over the years would be interesting. You only need to look around at an AGM to notice most present are not in the younger age bracket. There are no cheap Lagondas to buy anymore unfortunately so it has become the hobby of the older person. There is no rival club to attract new members from either. So, who are your target younger potential members?
The AMOC claims to have over 6000 members.
"Out of the 65,000 Aston Martin cars made, approximately 90 percent are still on road"
Different ballpark, me thinks.
David